Psy'Aviah - Entertainment Industries
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I’ve stumbled upon this belgian duo quite some time ago. One of the first things I’ve noticed was the similarity to the works of Jennifer Parkin. For me personally, that was more than enough to get to know Psy’Aviah better.
I got to listen to ‘Entertainment Industries’ just recently and I immediately fell in love with it. Maybe it was because of the similarity to Ayria, or maybe because of the beautiful synergy of several genres – hard to tell. I know this, however – Psy’Aviah has found a cozy and safe spot on all my playlists.
Published in 2008, ‘Entertainment Industries’ is a piece of great music. Heavy beats pound in your head nicely, while the sawed synths urge you to dance. Vocal lines fit in greatly and though Emélie Nicolaï’s voice may not be rapturing or touching, it is certainly backed up by talent, which is yet to spread it’s wings. It’s also worthwhile to notice, that the lyrics are simply masterfull. I rarely get so drawn in by the lyrics, and yet in this case I simply drowned in them.
My favourite track from ‘Entertainment Industries’ is definetly ‘Mine’. It’s not overloaded with sounds. Just a few simple pattersn, yet merged together so masterfully, that the whole piece is far from monotonous. The bass punding underneath makes this track also a fitting choice for the dancefloor, while Emélie’s voice pulls you deeper and deeper.
Another track worth mentioning is ‘Moments’. It’s lyrics were written by Sizi Q. Smith, an American activist and poet. I have to admit, she simply did great here. ‘Moments’ is stirred restlessness made flesh. Hard to find a better way to describe it. And I’m not talking only about the lyrics here, but of music as well. It takes you on a journey to the darkest parts of your soul. And though this track isn’t danceable much, it’s still a powerfull dose of emotions and inspiration, which twists your imagination in every possible way.
As for the drawbacks of the album, one of them is definetly the fact, that while heading towards the end, the music becomes less and less impetous. The order of the tracks is simply badly chosen. After the promising beginning we get pieces, which are getting increasingly average. Better shuffled tracks would make those differences in quality less noticeable. What do I mean by ‘averageness’? Well, it’s the end of the journey through your imagination. You simply stay in one spot and that’s it. I’m not to like such standstill.
Concluding, Psy’Aviah is a rising star on the dark independent scene, which makes nothing of the fact, that it already shines brightly. Though, ‘Entertainment Industries’ is not a masterpiece, it’s still a piece of great electronic music, definetly worth listening to. It’s Ayria’s dark sister, that will effortlessly fit into musical tastes of those, who love some power-pop crushed into industrial sounds.
Tracklist:
01. Entertainment Industries
02. Tired
03. Mine
04. Voltage
05. Broken Child
06. Moments (feat. Suzi Q. Smith)
07. WTF
08. AnimalX
09. In The Shadows
10. Freedomkiller
11. Good vs. Evil
12. Grace
13. Tired (Laether Strip remix)
14. Broken Child (IC434 remix)
15. In Silence (feat. Implant)
16. Infected (Diffuzion remix)
I got to listen to ‘Entertainment Industries’ just recently and I immediately fell in love with it. Maybe it was because of the similarity to Ayria, or maybe because of the beautiful synergy of several genres – hard to tell. I know this, however – Psy’Aviah has found a cozy and safe spot on all my playlists.
Published in 2008, ‘Entertainment Industries’ is a piece of great music. Heavy beats pound in your head nicely, while the sawed synths urge you to dance. Vocal lines fit in greatly and though Emélie Nicolaï’s voice may not be rapturing or touching, it is certainly backed up by talent, which is yet to spread it’s wings. It’s also worthwhile to notice, that the lyrics are simply masterfull. I rarely get so drawn in by the lyrics, and yet in this case I simply drowned in them.
My favourite track from ‘Entertainment Industries’ is definetly ‘Mine’. It’s not overloaded with sounds. Just a few simple pattersn, yet merged together so masterfully, that the whole piece is far from monotonous. The bass punding underneath makes this track also a fitting choice for the dancefloor, while Emélie’s voice pulls you deeper and deeper.
Another track worth mentioning is ‘Moments’. It’s lyrics were written by Sizi Q. Smith, an American activist and poet. I have to admit, she simply did great here. ‘Moments’ is stirred restlessness made flesh. Hard to find a better way to describe it. And I’m not talking only about the lyrics here, but of music as well. It takes you on a journey to the darkest parts of your soul. And though this track isn’t danceable much, it’s still a powerfull dose of emotions and inspiration, which twists your imagination in every possible way.
As for the drawbacks of the album, one of them is definetly the fact, that while heading towards the end, the music becomes less and less impetous. The order of the tracks is simply badly chosen. After the promising beginning we get pieces, which are getting increasingly average. Better shuffled tracks would make those differences in quality less noticeable. What do I mean by ‘averageness’? Well, it’s the end of the journey through your imagination. You simply stay in one spot and that’s it. I’m not to like such standstill.
Concluding, Psy’Aviah is a rising star on the dark independent scene, which makes nothing of the fact, that it already shines brightly. Though, ‘Entertainment Industries’ is not a masterpiece, it’s still a piece of great electronic music, definetly worth listening to. It’s Ayria’s dark sister, that will effortlessly fit into musical tastes of those, who love some power-pop crushed into industrial sounds.
Tracklist:
01. Entertainment Industries
02. Tired
03. Mine
04. Voltage
05. Broken Child
06. Moments (feat. Suzi Q. Smith)
07. WTF
08. AnimalX
09. In The Shadows
10. Freedomkiller
11. Good vs. Evil
12. Grace
13. Tired (Laether Strip remix)
14. Broken Child (IC434 remix)
15. In Silence (feat. Implant)
16. Infected (Diffuzion remix)